We partnered with Perk Clothing to overhaul their paid media strategy, creative testing, and new customer offer — and the results didn’t just look good, they were profitable too.

In just one year, we lowered new customer acquisition costs by $15–$20 while increasing spend. That’s right, we spent more to get more, for less. Before Q4 even hit, they were already seeing +20% YoY growth. And during Q4? We unlocked a massive 50% YoY surge by combining high-performing evergreen creative with a landing page formula we built (and tested) specifically to crush BFCM.

For Darby Creek, we focused on what most brands avoid: making more while spending less. By testing and optimizing creative across multiple channels and tightening their new customer offer, we helped increase conversion rates, lower acquisition costs, and hold strong on average order value.

Combined with targeted returning customer campaigns and thoughtful retention efforts, this strategy allowed us to decrease YoY spend while maintaining, and even increasing, total sales volume. The result? A +10% lift in profitability without burning through budget.

We partnered with Brightland to triple their creative testing output, scaling to 40+ new assets each month by remixing existing raw content and sourcing fresh creative. This major expansion in testing unlocked broader awareness, new customer acquisition, and stronger channel performance.

Paired with Brightland’s first-ever new customer offer, we helped drive the brand’s strongest period of non-holiday growth to date — and successfully sold out the launch of their new pizza oil product. Proof that speed, testing, and strategy (with a little olive oil) can go a long way.